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Special offers.  Which is better: To give a discount or to give extra value?

When we see so many companies offering “Special Offers”, we may be tempted to think that we should be doing so too Special offers are intended to entice customers to buy from you.  But how much might these offers cost your business and how effective would they really be? We can compare these offers by …

Special offers.  Which is better: To give a discount or to give extra value? Read More »

“I can’t wait for this all to be over.”

People the world over are sick of pandemic-fatigue. But we won’t be going back to how it was, and there will be no ‘new normal’ tomorrow. Things have always been changing and they will continue to change. We’ve had the common ‘flu virus for as long as we can remember. In recent years, we’ve also …

“I can’t wait for this all to be over.” Read More »

OVER 4000 TICKETS SOLD ALREADY read the headline

That’s how many people bought tickets to watch Marc Lottering as he live-streamed his first online comedy show earlier this month.  That’s a whole new way for audiences to enjoy stand-up comedy. Like Marc Lottering, all sorts of South African businesses in a variety of sectors are finding whole new ways to leverage the lockdown not …

OVER 4000 TICKETS SOLD ALREADY read the headline Read More »

How your business can recover from a global disaster, and then thrive

Taking stock of the current situation We have grudgingly come to accept that the Covid-19 lockdown will last longer than most of us expected and consequently its impact will be more severely felt by almost everyone And when will it be over? Some experts believe that the effects of the contagion will not be ‘over’ for months, maybe …

How your business can recover from a global disaster, and then thrive Read More »

You don’t have to be registered to be a real business

Why do people register their businesses? Were they advised to do so by a government agency?  Do they believe that they have to be registered to get funding, to qualify for tenders or to get contracts? Consider this: the vast majority of businesses in South Africa are not registered.  They are informal and have been …

You don’t have to be registered to be a real business Read More »

How to get the entrepreneurial advantage

I recently received a very poignant message.  Shaahid wrote that he is: “recovering from a business financial loss [which gives] your self-esteem a beating. The journey out of the financial hole can be long and calls for very creative thinking to reclaim your cash flow. “This was a journey of necessity, my business educational understanding. …

How to get the entrepreneurial advantage Read More »

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Most recent articles

  • Special offers.  Which is better: To give a discount or to give extra value? 2020-11-28
  • “I can’t wait for this all to be over.” 2020-08-31
  • OVER 4000 TICKETS SOLD ALREADY read the headline 2020-06-30

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Take charge of your personal money

See Take charge of your money for good personal finance advice, weekly